ISOFY DIGITAL SERVICES

Nigeria’s first ISO-Certified AI-powered Marketing Communications Company offering a full suite of AI-enhanced IMC services including advertising, digital marketing, events marketing, public relations, direct marketing, sales promotion, and strategic brand management all executed within ISO 9001:2015 Quality Management Systems and ISO/IEC 42001:2023 Artificial Intelligence Management System frameworks. Whatsapp:+2348185000488. Email: info@osbng.com


ISOFY Marketing CompanyStrategic SME Marketing Planning

Strategic Marketing Planning Begins With A Strategic Audit In Which We Review The Strategic Orientation, The Core Competencies, The Competitive Advantages, And The Value Chain Of The Enterprise. Our Audit Then Scans The External Environment For Marketing Opportunities And Threats Facing The Business’s Ambitions. We Draw Our Findings Into Strategic Imperatives That Will Shape The Marketing Operations And Determine Its Capacity To Realize Its Stakeholders’ Visions. Moreover, We Develop The Strategic Marketing Map For The Organization And The Action Programs To Implement The Strategy.

ISOFY Marketing CompanyMarketing Strategy and Planning
All Great Business Success Stories Begin With A Vision. Then Comes A Long Pursuit Of That Vision, Full Of Determination, Perseverance, And Learning. With A Clear Strategy, This Pursuit Becomes Less Risky, More Predictable, More Feasible, And With A Far Better Chance Of Success In A Much Shorter Time-Frame.

ISOFY Marketing Company Has Worked With Many Companies To Help Them Formulate Their Visions, And Develop Powerful Strategies To Attain Them. We Have Also Worked With Them To Develop Their Annual Marketing Advertising, Publicity, & ICT Plans Also Partnering With Implementation.

Sometimes The Client Is Undergoing A Critical Period In The Life cycle Of The Organization Or The Development Of The Market When No Mistake Can Be Afforded. The Client Then Feels That Support Is Needed In Implementing The Marketing Plan From An Experienced Consultant. ISOFY
 Marketing Company Begins By Co-Developing The Plan With The Client's Marketing Staff, Thus Transferring To Them The Know-How Of Preparing A Sound Marketing Plan. We Also Break The Plan Down To Weekly Activities With Budget Implications, And ISOFY Marketing Company Supervises The Implementation By The Day.

In Certain Cases, Where The Client May Not Have A Marketing Department To Attend To The Marketing Prerequisites Of Business Success, ISOFY
 Marketing Company Will Function As The External Marketing Department For These Clients. ISOFY Marketing Company Will Provide Them With The Marketing Support Expected From The Most Effective Marketing Departments They Could Imagine. At A Fraction Of The Cost Of Setting Up And Maintaining The Talents Of Their Own Department, Our Clients Will Obtain The Experience And Insights So Difficult And Expensive To Attain, Manage, And Otherwise Retain.

ISOFY Marketing Company Is Also Involved In SME Advertising, Marketing, Promotions, SMS & Email Marketing, Public Relations And Publicity Consulting.

ISOFY Marketing CompanyMarketing Research and Market Studies
All Worthy Marketing Plans Rest On Solid Marketing Research And Experience. The Identification And Quantification Of Customer Needs, Dis-satisfactions, And Priorities Determined By Research Become The Foundation For Setting The Marketing Mix Variables. Marketing Is About Segmenting The Market With Insight, Targeting Your Segments With Precision, And Positioning Your Offer With Relevant Creativity. This Is Not Possible In The Dark, And Relying On Guesswork Or Market Wisdom Is Too Expensive. Research Is The Only Way To Reduce The Risk Of Failure And To Increase The Probability Of Making Optimum Decisions.

Market Studies That Precede Market Entry Decisions Often Redirect Our Clients To Focus On More Profitable Market Segments, To Develop Better Product Configurations, To Confirm Or Revise Basic Market Assumptions, To Select The Optimum Timing For The Launch, To Attract Strategic Investors, And/Or To Fine-Tune To Customer Unmet Needs, Priorities And Motivations.


ISOFY Marketing CompanyProcess and Performance Management
Marketing Process And Performance Management “Operationalizes” The Strategic Imperatives And Strategic Initiatives From The Strategic Marketing Plan And Links The People, Processes, And Technology To Organizational Success. Central To Any Successful Implementation Is Strong Marketing Process Management.

Marketing Process Re-Engineering Is Also Possible When We Work Closely With Your Organizational Teams Through A Robust Methodology To Review, Assess, Analyze, And Redesign The Processes To Ensure The Solution Uniquely Fits The Needs, Aspirations, And Culture Of Your Business.


ISOFY Marketing CompanyStrategic Brand Management
Because A Brand Is A Promise, Consistently Delivered, To The Point Where Customers Come To Expect It, Believe In It, And Tell Others About It, To Most Businesses, The Brand Is The Most Valuable Single Asset It Has. Investing In Building Brand Equity Probably Has The Best Return On Investment In The Short And Long Terms. This Is Particularly True When The Brand Is New And/Or The Company Is New. It Is Equally Delicate When It Is The Case Of A Brand Extension/Leverage, Within Or Beyond The Domain Of The Original Brand.

Branding Decisions Involve Very High Stakes, And Mistakes Are Expensive And Fatal To The Product. Sound Branding Decisions Could Put The Company Ahead, And Leverage All The Competitive Advantages It May Possess. We Have Our Own Brand Development Model, Which Consists Of Three Modules That Can Also Be Applied Separately.


The First Module Is The Brand Foundation, Which Is The Review Of The Corporate Strategy And An Internal And External Brand Audit. Based On That, We Develop The Brand Strategy, Followed By The Brand Contract. The Second Module Is The Brand Implementation, Which Includes The Development Of The Brand’s Visual Identity, The Corporate Identity Manual (CIM), And The Brand Persona And Tone Of Voice. The Final Module Is The Brand Actualization, Which Focuses On Delivering The Brand Experience, Achieving Brand Advocacy, And Tracking The Brand Health.



ISOFY Marketing Company  ICT Consulting
Because ISOFY Marketing Company Knows That A Profound Understanding Of The Business, And A Total Grasp Of The Relevant Technology Are Both Essential Ingredients For An Efficient And Effective Implementation Of Automation Solutions, ISOFY Marketing Company Also Offers A Comprehensive Suite Of Business Solutions From Developing Strategies To Designing, Optimizing, Implementing, Auditing, And Securing Information Systems.

ISOFY Marketing CompanyONLINE MARKETING
In The Last Decade, Online Transaction Has Grown. Why Should Your Business Be Left Out? Engage Our Services To Build And Manage Your Market Share Online, ISOFY Marketing Company Will Craft A Cost- Effective Campaign, Which Would Ensure You Maximize The Use Of Search Engine Registration, Site Development, Advertising Strategies, Online Marketing (Online Advertising, Linking, Affiliate/Affinity Programs And Co-Sponsorship) And Online Press Releases To Work With You In Generating The Desired ROI.


ISOFY Marketing Company 
18, Alafia Street, Off Nelson Cole Ave, 
Off Iju Road, Ifako-Ijaiye, Lagos.
email: info@osbng.com
tel & whatsapp: 08185000488

ISOFY Marketing Company
- Effective Integrated Digital Marketing Communications